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OSU Head Coach Mike Gundy Facing Contract Change, Revenue Sharing Becomes Priority

OSU Head Coach Mike Gundy Facing Contract Change, Revenue Sharing Becomes Priority

by Tyler Langford | Dec 9, 2024 | Coach, Collective, Collectives, College, General, NCAA, News, Oklahoma, Social Media & NIL

The Oklahoma State Cowboys ended their 2024 season at 3-9, sitting at No. 16 in the Big 12. Seeking a change in their program, the Cowboys offered Head Coach Mike Gundy the “option” to either restructure his contract or coach another team, elsewhere. After...
Players Era Event Hits $8 Million Milestone for Schools NIL Collectives

Players Era Event Hits $8 Million Milestone for Schools NIL Collectives

by Tyler Langford | Dec 9, 2024 | Collective, Collectives, College, General, NCAA, News, Social Media & NIL

Thanks to NIL initiatives, the Players Era hit its record high in last week’s inaugural tournament in Las Vegas. According to the Sports Business Journal, the implications of this event may inaugurate new momentum for the future of basketball as the revenue generated...
ASU Quarterback Gives 100% of His Royalties Back to Support ASU NIL Initiatives

ASU Quarterback Gives 100% of His Royalties Back to Support ASU NIL Initiatives

by Tyler Langford | Dec 9, 2024 | Arizona, Collective, Collectives, College, NCAA, News, Social Media & NIL

To say that Arizona State freshman quarterback Sam Leavitt’s freshman year has been a success would be an understatement. Through twelve regular season games, Leavitt compiled 2,444 passing yards, along with 21 passing touchdowns to just five interceptions. In their...
NIL Collectives in IRS Crosshairs: Schools Brace for Major Changes

NIL Collectives in IRS Crosshairs: Schools Brace for Major Changes

by Tyler Langford | Dec 3, 2024 | Collective, Collectives, College, NCAA, News, NIL Tax Preparation, Social Media & NIL

The IRS is targeting NIL collectives, and the message is clear: the days of nonprofit collectives running unchecked are numbered. With the agency naming NIL collectives a compliance enforcement priority for the 2025 fiscal year, the foundation of tax-exempt...
UConn’s Paige Bueckers 1st NIL Athlete to Design and Launch Nike PE Shoes

UConn’s Paige Bueckers 1st NIL Athlete to Design and Launch Nike PE Shoes

by Tyler Langford | Dec 2, 2024 | College, Connecticut, General, NCAA, News, Social Media & NIL, Women

Paige Bueckers’ custom Nike G.T. Hustle 3 is dropping Saturday, with the UConn star becoming the first NIL athlete to get their own player edition from the brand. “It’s definitely motivating to wear your own shoe,” Bueckers said, per The...
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