Big Ten Schools Account For 6 of Top-10 NIL Store Sales in January

Ezra Jorgensen  |  Feb 06, 2024

Big Ten schools accounted for six of the top-10 in sales at the NIL Store for the month of January. Purdue led the way at No. 1, with Illinois, Iowa, Ohio State, Nebraska and Indiana also making the list.

The NIL Store represents 40 schools. It’s pretty impressive that the Big Ten accounts for more than half of the top-10 in sales for the month of January.

The other four non-Big Ten schools to crack the top-10 list were UConn (No. 2), North Carolina (No. 3), Georgetown (No. 4) and Marquette (No. 9). 

For December, five Big Ten teams ranked in the top-10 for sales. Once again, Purdue was at No. 1 on the list. Iowa was the second-best Big Ten school at No. 4. Illinois came in at No. 5. Indiana was at No. 7 and Nebraska rounded out the list at No. 10.