Country Roads Trust Starts Champsraise Campaign

Country Roads Trust, the NIL (name, image, likeness) collective for WVU student-athletes has started a Champsraise campaign.

Champsraise is a fundraising platform that allows fans and individuals to pledge or donate to a campaign. Some West Virginia football players, such as punter Oliver Straw, have started campaigns to support teen Lander Jaggie, who has cancer.

Country Roads Trust started a “TD Tally for Country Roads Trust” campaign. “Your pledge will convert to a donation each month throughout the season based on the number of touchdowns by WVU Football in the month prior. For example, if you pledge $10 – and WVU scores 10 touchdowns in the month of October, your pledge turns into a $100 donation,” the campaign explains. The current goal is set at $15,000.