Governor Lamont Signs Legislation Making It Easier for Student-Athletes To Obtain Endorsement Deals

Governor Ned Lamont today announced that he has signed into law Public Act 22-11, which permits student-athletes in Connecticut to use their school’s names, logos, trademarks, mascots, unique colors, copyrights, and other defining insignia in endorsement contracts.

The measure is an update to a groundbreaking law the governor enacted last year that permitted student-athletes to receive money from the use of their name, image, and likeness – commonly known as NIL. That law, however, prohibited student-athletes from using their school’s logos and other insignia as part of these deals, which many argued was prohibitive in their efforts to obtain endorsements.