How Are College Football Leaders Valuing Player NIL Under Rev Share Structure?

When it comes to college football, recruiting, the transfer portal, and NIL, there’s a new dominating headline every week.

The recent noise has surrounded top five-star offensive tackle recruit Jackson Cantwell, whose recent commitment to the Miami Hurricanes has sparked a massive debate surrounding name, image, and likeness.

Reportedly, Cantwell received a $2 million NIL deal to join the Hurricanes over the Georgia Bulldogs. Bulldogs head coach Kirby Smart later came out and criticized high schoolers receiving more than a senior.