New Incentivization for Missouri High School Athletes to Continue to Play at Home

NIL Daily/Sports Illustrated  |  Oct 14, 2024

With last year’s history of recruiting potential top NFL draft, receiver Luther Burden III, attracting blue-chip athletes into the transfer portal, and signing one of the best defensive prospects in high school, Williams Nwaneri, sets are high with the legislative initiative under the Mizzou Model has skyrocketed business proposals and player expectations.

Missouri quarterback, Brady Cook, has received $1.2 million from NIL (Name, Image, Likeness). More than $1.7 billion has been funneled into earnings for athletes under NIL. Yet, 80% of that money is via collectives which are from boosters. Cook explains that he learned more about the intricacies of business this year which has allowed his portfolio to flourish.