NYSPHSAA Partners With Eccker Sports To Deliver NIL Education Platform To Assist High School Student-Athletes And Their Families With Their NIL Journeys

LATHAM, NY (September 19, 2022) – The New York State Public High School Athletic Association (NYSPHSAA) and Eccker Sports have announced a multi-year agreement to provide educational services for Name, Image, and Likeness (NIL) to member schools throughout the state of New York.

The NYSPHSAA and Eccker Sports will work together to help New York’s student-athletes, parents, coaches, and administrators thrive on their NIL journey.

“We are excited to have the opportunity to partner with Eccker Sports to provide education and information related to Name, Image, and Likeness,” said Dr. Robert Zayas, NYSPHSAA Executive Director. “NIL opportunities for student-athletes at the high school level are certainly gaining momentum, and we want to ensure our member schools, students, and families have an effective and reliable resource they can rely upon for the most up-to-date NIL information.”

The fragmentation in high school sports across the country adds layers of complexity to an already challenging NIL environment. For example, there are currently 17 states (including Washington D.C.) that have laws permitting athletes to profit off their name, image, and likeness, while 14 other states are considering adopting new laws. Since April, seven states have voted to allow prep athletes to profit from NIL. Add in all the different school bylaws for high school and college eligibility and the need for education has never been more important.

“We’re honored to partner with NYSPHSAA to provide our NIL Playbook, which provides NIL education, guidance and support to the association and all of their stakeholders in New York State,” Eccker Sports CEO and co-Founder Randy Eccker said. “Dr. Zayas has been a leader in pioneering NIL for the high school market and his constituents are starting to receive the benefits of his leadership.”

Each school can register at EcckerSports.com for an annual license that provides access to all of its administrators and coaches from every sport. The comprehensive service starts with a video curriculum of six module courses online that will educate users on the history of NIL, key terms and concepts, and best practices.

Additionally, the Eccker Sports resource hub has the most detailed library of NIL information for the high school market, including articles, state laws, abstracts, summaries, bylaws, interpretations, as well as college and university policies and procedures. Coach Assist offers high school coaches NIL presentation templates, one pagers and other tools to help them educate their communities. Finally, the company is building a network of legal, financial and tax experts to help families build and execute an effective NIL plan.

Eccker Sports will have a presence at NYSPHSAA State Championship events and on NYSPHSAA’s social media platforms. To learn more about Eccker Sports, visit EcckerSports.com or follow them on social media @EcckerSports.

About NYSPHSAA (Twitter: @NYSPHSAA | Facebook: NYSPHSAA | YouTube: NYSPHSAA)
The New York State Public High School Athletic Association Inc. is a non-profit, voluntary, educational service organization composed of public, parochial, and private schools dedicated to providing equitable and safe competition for the students of its member schools. The organization conducts 35 championship events and governs the rules and regulations of high school athletics in New York State. Membership is open to secondary schools providing interschool athletic activities for boys and girls in grades 7-12.

About Eccker Sports
Eccker Sports is an information platform serving student-athletes, coaches, parents, and administrators navigating the disruption of NIL contracts coming to high school sports. They bring 60-plus years of experience mainstreaming new innovations in sports to help high schools guide, inform and protect their student-athletes on their NIL journeys. Their goal is to help schools create successful programs for their students rather than to represent any individual student in the NIL marketplace.