OU Launches First Co-Branded NIL Product

Sooner Sports  |  Mar 24, 2022

On the heels of Jocelyn Alo’s NCAA-career-record-breaking 96th home run, the University of Oklahoma Athletics Department is proud to announce its first officially licensed co-branded product, featuring the “Home Run Queen” herself.

The announcement marks a landmark day in the NIL era for OU and women’s sports as a whole, and comes during Women’s History Month. This summer also marks the 50th anniversary of Title IX.