Reggie Bush files NIL lawsuit against USC, Pac-12, NCAA

On3 Sports  |  Sep 24, 2024

Former USC star running back and Heisman Trophy winner Reggie Bush filed a lawsuit against USC, the Pac-12 Conference and NCAA, seeking compensation for name, image and likeness used without permission.

Bush’s Heisman Trophy was reinstated this past April after the running back forfeited his trophy in 2010 in the wake of significant NCAA sanctions for USC. But with major changes to the college landscape, the running back received his Heisman.

Now he is filing a lawsuit looking for NIL compensation. Bush is arguing he should be paid dollars for the compensation he produced for USC, Pac-12 and NCAA off television contracts, merchandise sales and media rights. The former star never received dollars from USC for playing. CBS first reported the news.