Complete our NIL Playbook Course? Here are links to help strengthen your new NIL knowledge
Copyright and Trademark
Student-athletes may have attributes that are unique to them and may also be of value to others. They can protect the value of these attributes by filing for a copyright or trademark at the websites of the U.S. Copyright Office or the U.S. Patent and Trademarks Office.
Psychology of Visual Branding
Choosing brand visuals is not just about what a student-athlete likes personally, but the psychology behind how these elements create an emotional response to a message. Review these links to learn more.
Website Domains
As an athlete builds a following and grows in popularity, they will want to have full control over the message they put out to people. If another individual or business reserves it first, they may lose some of that control. Domain names protect this from happening.
Financial Resources
There are multiple financial factors to consider prior to accepting an NIL deal. These links can help support a student-athlete understand how a deal will impact them financially.
Policies of National Governing Bodies
Each national governing body of college athletics has updated its policies to address NIL.
