The Constantly Evolving Landscape of Student-Athlete NIL Contracting

In response to the United States Supreme Court’s decision in National Collegiate Athletic Association v. Alston, [1] as well as, impending state laws taking on its policies, on June 30, 2021, the National Collegiate Athletic Association (NCAA) announced that it was ending its long-standing policy of preventing student-athletes from profiting from their name, image, and likeness (NIL).