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Building an NIL Brand on Social Media

Building an NIL Brand on Social Media

by Brittany Zion | Feb 7, 2023 | All State, Blog, College, Eccker Insights, High School, Media, Student-Athlete

NIL deals are increasing financial opportunities for students, brands, universities, and in-house marketing teams across the country. Today, high school and college athletes are disrupting the social media world with their own authentic, passion-driven content. Brands...
Debunking the NIL Stigmas

Debunking the NIL Stigmas

by Brittany Zion | Jan 11, 2023 | All State, Blog, College, Eccker Insights, High School, Student-Athlete

Name, image, and likeness (NIL) refers to the legal right of an individual to control the use of their name, image, and likeness in commercial contexts. In recent years, there has been a lot of discussion surrounding the issue of NIL, particularly in the context of...
8 Tips to Level Up Your Bio

8 Tips to Level Up Your Bio

by Brittany Zion | Jan 5, 2023 | All State, Blog, Branding, Eccker Insights, Student-Athlete

Whether you’re new to the NIL environment or a seasoned pro, it’s clear that social media is one of the major channels for visibility and opportunity for high school student-athletes. Perhaps more than any other source, social media allows athletes across gender,...
4 Ways to Get Started with NIL in High School

4 Ways to Get Started with NIL in High School

by Brittany Zion | Dec 14, 2022 | All State, Blog, Branding, Eccker Insights, High School, Student-Athlete

It’s no secret that NIL isn’t just for college athletes anymore. Many high school student-athletes are taking advantage of the opportunity to monetize their name, image, and likeness, too. For top prospects like Jada Williams, Quinn Ewers, and Alyssa and Gisele...
House v. NCAA Case Seeks Class Status for Lost NIL Pay

House v. NCAA Case Seeks Class Status for Lost NIL Pay

by Brittany Zion | Nov 17, 2022 | All State, Blog, Eccker Insights, Illinois, NCAA, Oregon, Student-Athlete

On the heels of Ed O’Bannon and Shawne Alston’s lawsuits against the NCAA’s restraints on athlete compensation comes a petition for class certification from Arizona State swimmer Grant House, Oregon basketball player Sedona Prince and former Illinois football player...
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Latest Posts

Tennessee's Zakai Zeigler sues NCAA: What to know about the case that could alter college eligibility rules

Tennessee's Zakai Zeigler sues NCAA: What to know about the case that could alter college eligibility rules

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CEO to oversee college sports rules enforcement after House v. NCAA settlement is finalized, per report

CEO to oversee college sports rules enforcement after House v. NCAA settlement is finalized, per report

CBS SPORTS  |  MAY 21, 2025
NCAA President Drops Bombshell Ahead of House Settlement Announcement

NCAA President Drops Bombshell Ahead of House Settlement Announcement

NIL DAILY/SPORTS ILLUSTRATED  |  MAY 21, 2025

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